Pogu is a multi-award winning British brand since 2009.

We make reflective & LED gear to keep you visible and safe.

As a family run business visibility and the outdoors is as important to us as it is to our customers. Our product range, which has been designed to increase visibility in every situation, has passed the most stringent safety tests for your adventures.

“I got the idea for children’s reflective safety gear after a near miss in the street on a dark evening in 2014 when a car failed to stop as my husband, Neil steered a pushchair containing our daughter over a crossing”, Tiffany – Founder.

The firm was launched in 2009, initially making safety products for the hiking market, Pogu mini ice spikes for trail walking, but Pogu has since developed their multi-award winning range of innovative reflective safety accessories for children and the outdoor sports market.

Tiffany said: “We make technically leading, robust safety products born out of a desire to protect our family for your family. If our reflective accessories save just one life it has all been worth it. Enjoy your adventures!”

Tiffany – Founder

Our Environment and ethics